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Published titles > Graphic Design & Illustration > The Ten Commandments of Typography
/Type Heresy
Two books in one: flip format
The Ten Commandments of Typography<br/>/Type Heresy cover image
UK £14.95
US $22.95
CAN $29.95
Hardback
72 pages
21 x 13.5 cm (8.5 x 5.5 in)
ISBN: 978-1-8589-4355-8
The Ten Commandments of Typography
/Type Heresy
Breaking the Ten Commandments of Typography

Paul Felton
Foreword by Jonathan Barnbrook

A humorous and incisive analysis of the basic tenets of typography and how to turn them on their heads, this book will appeal to the conformist and the non-conformist in everyone – not just the newcomer to design. One side of this sharp-witted, cleverly designed guide presents the ten main rules, or 'commandments’, of type design, addressing such aspects of typographic doctrine as legibility, alignment and capitalization; the other shows how type can successfully subvert these rules, presenting ’sacrilegious’ visual alternatives. In support of the commandments Felton includes a list of twelve 'disciples’, those internationally renowned graphic designers whom he identifies as abiding by the rules, including such figures as Eric Gill, Jan Tschichold and Erik Spiekermann. Confronting these are his 'fallen angels’, which include such experimental typographers as David Carson, Jeffery Keedy, Phil Baines and Jonathan Barnbrook.

 

A witty and unconventional look at the rules of typography and how to break them
Ingenious 'flip’ format allows you to be orthodox – and then turn heretic
An ideal gift book for all lovers of graphic design and typography

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Author Profiles
Jonathan Barnbrook is one of the most influential graphic designers working today, whose experimental approach to typography has changed the face of font design.
Paul Felton is a graphic designer specializing in typography. In 2005 he won a D&AD Best New Blood Award for this book and for his recent design work.
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Rights sold: Greek

Reviews

A humorous and incisive analysis … this book will appeal to the conformist and non-conformist in everyone

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